News & campaigning

Kids riding their bikes to school

How to get more children cycling safely to your school

The UK is fast becoming a nation of obsese children living in polluted cities. Cycling to school is often mentioned as a great way to get more kids active and reduce the number of cars on the road. However, being brutally honest, the prospect of cycling to school is terrifying for most parents because the roads…

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Photo of Kids Ride Shotgun Pogies for keeping little hands warm during winter on a front bike seat - photo of a close up of child's hands inside the black pogies with green jacket tucked inside

Keep little fingers warm with Shotgun pogies

Keep little hands warm on a front bike seat this winter with the new Shotgun pogies

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Drawing of bicycle path and road network

1 MINUTE CAMPAGIN – get better cycle paths

Get your voice heard with this really quick way of contacting the person making decisions about YOUR cycle paths!

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Cycle Sprog launches new Kids Bike Search

Find the perfect bike for your child in just one click!

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Kendal Mountain Festival Discount Code - SRPOG20 - Photo of cyclist jumping in mountains with lots of balloons in a clear sky

Kendal Mountain Festival 2021 discount code

Get 20% off all films at KMF to watch from the comfort of your own home

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Kidvelo Rookie 12 balance bike for 18 month to 4 year old

Kidvelo brand launched by balance biking’s power couple

The couple behind Strider Bikes success in the UK are back with an exciting new brand!

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